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Director of Marketing Operations

Director of Marketing Operations

We’re a stable, fast-growing company with amazing opportunities to start and grow your career. We offer a diverse selection of instructor-led trainings online and in-person for our clients to choose from. Our products are leading the information security training industry with customers including the federal government, military and Fortune 500 companies. Delivering award-winning trainings to the CIA, FBI, NSA, Sandia National Labs, Microsoft, JP Morgan-Chase, Amgen, Intel and more, we are leading experts in the field of information security certification training.  

As a mid-market company, we’re not interested in office politics or the endless trials of corporate hierarchies and bureaucracy. We’re interested in getting things done. Our management teams are open to your suggestions and make sound decisions on helping us grow. It’s evident in the 450% growth we’ve seen over the past 4 years.  

 

Your Role:

Marketing has become complicated. Full stop. And that’s right where you come in. As Director of Marketing Operations, you will be involved in all aspects of monitoring, measuring, and improving our marketing programs’ performance and efficiency. You’ll make sure that the rest of the marketing and sales enablement teams have what they need to deliver on-budget and on-time - and even roll-up your sleeves to ensure it happens. This position drives our operational team (inbound channels, events, social, content marketing, email, and sales support) toward profitability and long-term viability of our products.

 

Responsibilities:

  • Development and execution of strategies and workplans around systems, data, lead processing, and the demand generation funnel.
  • Maintain marketing campaign and content creation calendars and ensure high-quality results/assets are delivered as planned.
  • Report on campaign effectiveness and communicate findings and recommendations to channel marketing managers.
  • Manage industry interactions and programs; including analysts and annual awards vendors.
  • Establish and maintain a customer relationship program; increasing retention and effectively deploying our thousands of happy customers to help promote InfoSec Institute to others.
  • Manage and attend industry events, trade shows, seminars, and webinars.
  • Facilitate market research to guide new product and marketing strategy.
  • Manage a local marketing team, conduct interviews, and aid in performance assessments.
  • Contribute to team effort by accomplishing related results as needed.

Your Qualifications

  • Goal-oriented, organized, creative, fun, analytical… has a balanced approach to strategy creation, implementation, and analysis
  • Strong multi-channel digital marketing experience
  • Excellent verbal and written communication skills
  • Must be able to see the big, global picture and be willing to roll-up your sleeves in order to consistently deliver and exceed expectations
  • Experience organizing and managing multiple priorities, programs, and projects both independently and in a team
  • Understanding of marketing analytics, tools, and ability to make adjustments based on data
  • 5+ years’ leading a successful team who has built and beat marketing forecasts
  • Bachelor’s degree required

 

Why you should join us at InfoSec Institute

  • Fun work environment and casual dress code
  • High autonomy in your role
  • Work with a motivated and creative team
  • Flexible schedule
  • Health benefits (medical, dental, vision, and life insurance)
  • PTO and paid holidays

 

Apply for this Job:

If this sounds like a dream job for you, please apply using the form on the right of your screen. A real human - me, Lorelei - will review your application and get back to if we think you’ll be a great fit. Haven’t convinced you? Email me directly! I’ll answer your questions, provide more information on the job, and tell you all the things I love about working here. Email: lorelei.kuhn@infosecinstitute.com

 

InfoSec Institute is an equal opportunity employer.

 

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